Marketing and PromotionSavvyBlogTraditional PublishingWriting Life

Let’s Get Honest About Book Reviews by Ally Shields

Admit it. If you’re a published author, you’ve waited breathlessly—a little terrified, a whole lot nervous—for that first review of a new book. When it came, your world tilted for just a instant to utter joy or despair. Hopefully, you quickly realized this is one person’s opinion and not the final verdict on your book. …
BusinessMarketing and PromotionSavvyBlogTraditional Publishing

What’s Your Author Brand? by Judy The Morgan

Whatever your feeling toward author branding once you release a novel, you are branded. But don’t worry if you didn’t put conscious thought into your brand identity before you published. Author branding is a process achieved by producing books that are consistent and recognizable in style and content, and strongly identified with your writing personality. …
Muse Mind and BodyTraditional PublishingWriting Life

Authors Behaving Badly by Sarah Madison

There’s something terribly fascinating about train wrecks, about watching someone publicly crash and burn online. You can’t help reading the post, watching the video footage, following the interactions, wanting to join in… except you’re smarter than that. Right? Some of us aren’t, though. When emotions run high, we can forget how incredibly easy it is …