ines johnson

  1. ineswrites

    Craft Writing Your Book Blurb aka Back Cover Copy with Ines Johnson

    In this workshop, I will teach you my system for writing back cover copy, also known as blurbs. You'll learn to narrow the story down to its key elements, then string those elements together, to craft compelling sales copy to get the right readers to one click your books!
  2. ineswrites

    Business Your First Bookbub CPC Ad with Ines Johnson

    Bookbub has the largest reader newsletter in the business. No wonder authors are eager to have their book selected in one of their coveted featured deals. But did you know that you can get a spot in their daily email for a fraction of the cost? In this course, you’ll learn how to set up a...
  3. ineswrites

    Business Creating a Book Trailer with Ines Johnson

    Book trailers are visual depictions of a book’s storyline, sometimes made by fans, which are a great way to get readers enthused. In this workshop veteran screenwriter turned romance novelist, Ines Johnson, will teach you the four simple steps of writing copy to persuade a potential reader to...
  4. ineswrites

    Business DIY Book Tours with Ines Johnson

    Learn how to DIY your blog tour in six steps which include: Building a media kit Targeting the right bloggers for your book Tailoring your email to each blogger to break through their slush pile How to keep records of which sites you’re visiting along with what and when to give them materials...
  5. ineswrites

    Craft Plot Gardening with Ines Johnson

    This course introduces writers to a number of master plots from The Hero’s Journey, to The Save the Cat Method, the Romance Beats, and many more. The aim of this course is for writers to “date” plotting methods until they find the one that works best for them. Writers will even be encouraged to...
  6. ineswrites

    Creating a Book Trailer with Ines Johnson

    Book trailers are visual depictions of a book’s storyline, sometimes made by fans, which are a great way to get readers enthused. In this workshop veteran screenwriter turned romance novelist, Ines Johnson, will teach you the four simple steps of writing copy to persuade a potential reader to...