CharactersClasses & WorkshopsSavvyBlogVoice

Blurb Do’s (But Mostly Don’ts): Writing Blurbs That Sizzle–and Sell! by Karen S. Wiesner

As I’ve probably stated before in my writing reference titles, articles and workshops, I’m not a big believer in hard-and-fast rules, and even the ones stated in this lesson can be legitimately broken. I break them all the time myself–if you take a look at the blurb examples on my Blurb Service website. The short …
CharactersClasses & WorkshopsSavvyBlogVoice

Branding With Series Blurbs: Writing Blurbs That Sizzle–and Sell! by Karen S. Wiesner

While an author may have little or no control over the process of the publication of her book or series, she can still influence the outcome and specific areas of consideration in order to do this. The place to start is with branding–and this is something that applies to the books, series, as well as …
IndieCafe (Indie Pub)Marketing and PromotionSavvyBlogTraditional Publishing

Facebook Algorithm Changes & the Struggling Author by Terri Main

“Meaningful Content” Facebook algorithm changes. For many years, Facebook “Author” Pages have been a mainstay for authors wanting to promote their books. It was a source of nearly free advertising. Five or six years ago, something posted on your page could be seen by 30-50% of those subscribed to your page regardless of the content …
Marketing and PromotionSavvyBlogTraditional Publishing

Identify Your Ideal Reader (Why it’s important, how to do it, and how to use that information) by Selena Blake

So, what in the world is an Ideal Reader and why would you want one? Your ideal reader, this unicorn, if you will, is the person who is going to adore your next book and tell all her friends about it. Sound like a reader you want in your tribe? Read on, my friend.   …