- Level
- Mixed
- Basic and Premium Members Prices
- Premium Members $30 & Basic Members $40
Register by August 19th and save $5, use code PUBLICISTMAIN2024 at checkout!
- Category
- Business
- Marketing
- Writer's Life
- $5 off Early Registration Coupon-expires 1 week before class starts
- PUBLICISTMAIN2024
- Class Length
- 4 Weeks
Today more than ever authors have to also be marketers. They have to know how to write, but also how to sell what they write. Even those published traditionally are considered to be partners in publicizing their books.
In this course, you will learn marketing secrets that few authors know. They figured it wasn’t their business to know these things. Now, it is your business.
In this course, you will learn marketing secrets that few authors know. They figured it wasn’t their business to know these things. Now, it is your business.
- Outline
- Here’s what you will learn
- Marketing, Publicity, and Public Relations, Oh MY! Which is which?
- The Public Relations Cycle
- Discovering your Publics
- Finding Your Dream Readers
- Building a Platform
- The Three Ms of Marketing: Market
- The Three Ms of Marketing: Media
- The Three Ms of Marketing: Message
- Creating a Marketing Plan
- Creating a Press Release
- Creating Book Trailers
- Creating Picture Quotes
- Facebook For Writers
- Content Marketing
- The Marketing Funnel
- Class Format
- Savvy Authors' workshops are held on a forum: a bulletin board based system. You will receive a reminder notice one day prior to the start of the workshop that includes instructions on how to access the workshop forum. If you have not received instructions by the day the workshop begins, please check your spam filter.
The forum will be available the morning (EST) of the day the workshop starts and will remain accessible to all participants thereafter. You will also be given simple instructions on how to create a PDF of all your discussions along with our privacy and data retention policy.
