CharactersClasses & WorkshopsSavvyBlogVoice

Blurb Do’s (But Mostly Don’ts): Writing Blurbs That Sizzle–and Sell! by Karen S. Wiesner

As I’ve probably stated before in my writing reference titles, articles and workshops, I’m not a big believer in hard-and-fast rules, and even the ones stated in this lesson can be legitimately broken. I break them all the time myself–if you take a look at the blurb examples on my Blurb Service website. The short …
CharactersClasses & WorkshopsSavvyBlogVoice

Branding With Series Blurbs: Writing Blurbs That Sizzle–and Sell! by Karen S. Wiesner

While an author may have little or no control over the process of the publication of her book or series, she can still influence the outcome and specific areas of consideration in order to do this. The place to start is with branding–and this is something that applies to the books, series, as well as …
Classes & WorkshopsMarketing and PromotionSavvyBlog

The Question We Love To Hear And Hate To Answer by Kathryn Jane

‘Tis the season, right? For mixing and mingling with family, friends, acquaintances, and strangers. A time when both genuine interest and small talk could all lead to “the question.” The one we long to hear and hate to have to answer.   What is your book about? I’ve witnessed (and been guilty of) two distinctly …
Classes & WorkshopsIndieCafe (Indie Pub)Marketing and PromotionSavvyBlog

Judging a Book By Its Back Cover Blurb: Writing Back Cover and Series Blurbs That Sizzle–and Sell! by Karen Wiesner

Fact 1: Readers judge books by their back cover blurbs just as they might a cover. Fact 2: Authors and publishers want them to! To have a reader judge a book by its back cover blurb is our goal. The only problem with this is that we want readers to judge our books to be …